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The $500 bounty that paid for all of this.

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Forty seconds, recorded a week before Bitcoin Pizza Day 2026, putting up more than five hundred dollars for anyone anywhere who would go out and document it. This is the call that produced everything else in this project.

The reasoning is stated plainly: “Every year Bitcoin Pizza Day happens. People from around the world come together in the crypto community. We eat pizza, we vibe, we chill out, we talk about crypto, we talk about non-crypto. And I think it’s one of the most interesting things that we don’t see enough content come out of every year.”

So the invitation went out to content creators anywhere, to “come out, shoot content, document the scenes” and put their best foot forward.

What came back was sixteen pieces from three cities: Philadelphia, shot by Maceo under his Pizza DAO name, Pepperoni Lupin; Lorah in Abuja; and Kafani in Lagos with a fifty-two minute street series. The bounty finished at $560 across twenty-three backers.

Worth watching as the smallest possible statement of how this network operates. Nobody was hired. A question and a prize went up, two people in two other countries decided to answer it, and the person who posted it went out and shot the third city himself.

15 supporters at $162 a month pay for this work, on the way to $1,000 a month. Become a supporter →

Transcript

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Who speaks, by their own introduction on the tape: Maceo at 0:00. Transcribed from the original audio and corrected for names. Speaker letters mark turns, not names. Search every transcript →

These are the speaker’s own words. We have not checked their claims.

0:00MaceoAll right. What’s up, everybody? My name is Maceo. I’m here from We Them Media. And I’m announcing that we’ll be giving away over $500 to people who submit to a content bounty around Bitcoin Pizza Day. Every year, Bitcoin Pizza Day happens. People from around the world come together in the crypto community. We eat pizza, we vibe, we chill out, we talk about crypto, we talk about non-crypto. And I think it’s one of the most interesting things that we don’t see enough content come out of every year. And so this year I’m inviting content creators around the world to come out Shoot content, document the scenes in a We Them Media kind of vibe And, you know, put your best foot forward for a chance to win $500 And we’ll see what other prizes show up But yeah, let’s make it happen You can check it out at wethem.xyz slash pizza day Boom

That was the whole tape.

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Keep going: Everything filmed in Philadelphia.